Surly Pizza Upstairs

Pizza and beer go together like—well, pizza and beer. When Minnesota brewing juggernaut Surly decided to transform their flagship’s fine-dining restaurant into a quick-service pizza joint, the team called on Shea to give it a total transformation, from creating bold branding and signage to installing a custom “backwards” Surly sign. Linear light fixtures and a bright red bar literally put beer in the spotlight, and behind the order line, piping-hot ovens churn out sizzling New Haven-style pizzas.

Pizza and beer go together like—well, pizza and beer. When Minnesota brewing juggernaut Surly decided to transform their flagship’s fine-dining restaurant into a quick-service pizza joint, the team called on Shea to give it a total transformation, from creating bold branding and signage to installing a custom “backwards” Surly sign. Linear light fixtures and a bright red bar literally put beer in the spotlight, and behind the order line, piping-hot ovens churn out sizzling New Haven-style pizzas.

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