Chocolatetown at Hersheypark

The Partners:

Hershey

The Spot:

Hersheypark’s new Chocolatetown region in Hershey, PA

The Work:

Design three dining venues: the full-service Chocolatier restaurant with a feature patio and bar, malt-shop-inspired Milton’s Ice Cream Parlor, and the Sweeterie Confectionary Kitchen, where mouthwatering treats are brought from imagination to reality

The Scene:

Totally distinct dining experiences—the Chocolatier is a sit-down stunner with amusement-park-inspired design elements and a welcoming patio, perfect for families and groups. Milton’s boasts a candy-colored malt bar and ice-cream station dishing up delicious goodies. And at the Sweeterie, millwork and dripping-chocolate graphics evoke the luxury and decadence of the chocolates in the cases.

The Notables:

  • Roller-coaster light fixture, Carousel Bar, and ride design elements at the Chocolatier
  • Green sweets bar, patterned tile, and gold fixtures at Milton’s
  • Chocolate-drip wallcovering, intricate soffits, and confectionary cases at the Sweeterie