Hotel Brand Development
Nationally Renowned Brand Development
Shea is nationally renowned for its hotel architecture services, designing and building hospitality spaces of every size and scope. We’ve worked with national hoteliers such as Marriott, Intercontinental Hotels Group, Sofitel, and many more over the firm’s more than 45-year history designing hospitality spaces, as well as several boutique hotel brands. From a historic standalone hotel, commercial property conversions, and multi-unit national rollouts, to designing ground-up buildings or customizing and executing PIPs, Shea extends concept and brand through the architecture of a space, with every touchpoint serving as a way to reach guests.
Nationally Renowned Brand Development
Shea is nationally renowned for its hotel architecture services, designing and building hospitality spaces of every size and scope. We’ve worked with national hoteliers such as Marriott, Intercontinental Hotels Group, Sofitel, and many more over the firm’s more than 45-year history designing hospitality spaces, as well as several boutique hotel brands. From a historic standalone hotel, commercial property conversions, and multi-unit national rollouts, to designing ground-up buildings or customizing and executing PIPs, Shea extends concept and brand through the architecture of a space, with every touchpoint serving as a way to reach guests.
Our Work
From an intimate boutique hotel to a multi-unit national brand prototype, Shea has experience creating concepts and brands with design that extends through its physical space, with every touchpoint serving as a way to reach the guest.
We Know Hotel Brand Development
Founded in 1978, Shea’s business-focused design strategy means that we help build brands that are set up for success. Shea partners with hospitality professionals and companies to create names, brands, logos, and concepts that fit a market need with a distinct point of differentiation. We use our expertise in business, marketing, and graphic design to launch and refresh brands across the country.
How We Design
Shea creates total, all-encompassing experiences in every space and brand that we design. Our philosophy is to hit on every sense, every touchpoint, every feeling to give consumers what they can’t find anywhere else. We develop the brand that you’re looking for—to reflect your vision, your vibe, your passion—with the business knowledge and experience to back up every choice, and ability to help you through every step of the hotel brand-development process.
- Shea uses multiple architectural points throughout hotel and hospitality design to reinforce brand and mission.
- Our architectural team has designed and built out brands and concepts including boutique properties, historic renovations, standalone hotels for national brands, property conversions, and prototypes for multi-unit rollout.
- We’re experienced in hotel renovations and regular updates that ensure brand consistency, quality standards, and compliancy are met, keeping properties competitive in their markets.
- Shea is a design firm that works for you—figuring out how to best connect with guests via design and setting you up for business success.
We Know Hotel Brand Development
Founded in 1978, Shea’s business-focused design strategy means that we help build brands that are set up for success. Shea partners with hospitality professionals and companies to create names, brands, logos, and concepts that fit a market need with a distinct point of differentiation. We use our expertise in business, marketing, and graphic design to launch and refresh brands across the country.
How We Design
Shea creates total, all-encompassing experiences in every space and brand that we design. Our philosophy is to hit on every sense, every touchpoint, every feeling to give consumers what they can’t find anywhere else. We develop the brand that you’re looking for—to reflect your vision, your vibe, your passion—with the business knowledge and experience to back up every choice, and ability to help you through every step of the hotel brand-development process.
- Shea uses multiple architectural points throughout hotel and hospitality design to reinforce brand and mission.
- Our architectural team has designed and built out brands and concepts including boutique properties, historic renovations, standalone hotels for national brands, property conversions, and prototypes for multi-unit rollout.
- We’re experienced in hotel renovations and regular updates that ensure brand consistency, quality standards, and compliancy are met, keeping properties competitive in their markets.
- Shea is a design firm that works for you—figuring out how to best connect with guests via design and setting you up for business success.
Integrated Services
Interior Design
Design audits, strategic/concept design, space planning, selection of all materials, furniture, and fixtures, and 3D design development
Architecture
Architectural documentation, construction administration and project management, carrying registration in over 40 states
Brand Development
Naming, positioning and concept/identity development for new brands. Brand audits, assessments, and refresh work for existing brands
Graphic Design
Logo design, full brand identity systems, signage and environmental graphics, concept presentations, and marketing materials
Production
Signage production, fabrication, and installation. Procurement of feature elements from signage to custom fixtures and furniture
Inspire
We travel! Our firm is passionate about constantly exploring, observing, and learning from our world, and we use those experiences to innovate every day. Just check our Travel section for the proof.
